Dan McCall - Brand & UI/UX Designer

Generate

AI image generator

Product Design

UI/UX

Completed at

Sticker Mule

Date

2022

Role

Designer

PROTOTYPE

Figma link

Vertical tool addition: AI image generator

Generate is a vertical product integration aimed at revolutionizing sticker creation for Sticker Mule.

By offering users freely available tools to craft artwork, the business anticipates increased profits as users purchase stickers featuring their AI-generated designs, fostering brand loyalty in the process.

A Gateway to Artistic Exploration

Leveraging Sticker Mule's design system, a landing page tailored to novice users was crafted.

Featuring a prompt bar with an example prompt and a selection of predefined styles – all mule-themed for brand cohesion – the page provided a playful yet informative introduction to the AI image generation process.

User Friendly Image

Refinement

The UI/UX for image refinement empowered users to effortlessly refine their creations.

Offering four options for prompts, upscale capabilities, and remastering features, the process was designed to be intuitive and flexible. Plus, breadcrumb navigation ensured users could backtrack and explore different paths at any time.

Seamless Integration

Users could seamlessly transition from refining their artwork to downloading or initiating an order.

This streamlined process aimed to enhance user satisfaction and encourage action, whether it be downloading their creation or starting an order for stickers featuring their artwork.

Efficient Ideation

Despite being designed in just a single day during a concept-day at Sticker Mule, Generate proved to be a success.

While it didn't progress to development in my time there, the project garnered admiration from the product design team for its focus on assisting novice users in navigating the complexities of generative AI technology.