Sticker Mule

Studio

Template design for a web based design application

Product Design

Graphic Design

Completed at

Sticker Mule

Date

2022

Role

Designer

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Launching Sticker Mule's Design App

Sticker Mule embarks on a groundbreaking venture with a web-based design application, empowering users to create designs for a wide range of products.


The project's goal? To provide users with editable templates they can personalize and order printed products directly.

Guiding Principles in Template Creation

Every aspect of the template design process was guided by principles of user-friendliness.


The key UI/UX decision? Ensuring maximum editability – from text to colors – and providing layouts with ample clear space for flexible content variation, minimizing the need for user edits.

A Strategy for Variety and Profit

One innovative approach involved creating template "families", grouping similarly branded templates across various product types.


By encouraging users to explore and create designs within a cohesive brand or style, Sticker Mule aimed to boost order sizes and, consequently, profits.

Efficient Template Creation

With guiding principles in place, template designers set their sights on a lofty goal: creating 200 unique templates per month.


Successful designers consistently surpassed expectations, crafting upwards of 150 quality templates monthly, thanks to streamlined processes and focused efforts.

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